JOIE CAR SEAT BANK PARTNERSHIP
Buddhachinaraj Hospital × Joie Thailand
Campaign: “First Ride, Safe Ride” 👶
Every Baby Deserves a Safe Journey Home. 🏡🤍
On Friday, 4 September 2026, at Buddhasothorn Hospital, Chachoengsao Province, Joie Thailand partnered with Buddhasothorn Hospital to donate 12 Joie Gemm Car Seats in support of the project:
“100 Hospitals, 100 Child Car Seat Banks, 100 Hearts Connected”
This initiative is part of a campaign by Thailand’s Ministry of Public Health to promote the proper use of child restraint systems and raise awareness of Child Passenger Safety. The goal is to ensure that every child is protected from their very first journey—because every first ride should begin safely.
The event was honored by the presence of:
- Dr. Kulthida Sawasdee, Deputy Director for Primary Care Services, Buddhasothorn Hospital
- Dr. Phakhinee Phatrakul, Head of the Pediatrics Department, Buddhasothorn Hospital
Both joined the activity and the official handover of child car seats.
During the event, Joie Gemm Car Seats were presented to the first two participating families:
- Ms. Phatthanan Amornchaisuwan
- Ms. Phimchaya Phromma
This partnership reflects the shared commitment of Joie Thailand and Buddhasothorn Hospital to help families access child car seats and to reinforce the importance of using them correctly.
👶 12 Joie Gemm Car Seats
🏥 1 Car Seat Bank
🛡️ Safer First Journeys
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12 Joie Gemm Car Seats 
1 Car Seat Bank 
Safer First Journeys
